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CORPORATE / WEB PROJECT

ROTA

Engineering movement. Online.

A complete website redesign that turns a technical service catalogue into a clear journey from discovery to a tailored quote request.

PROJECT SCOPE

  • Website redesign
  • Content architecture
  • SEO migration
  • Enquiry flow
Visit ROTA (opens in a new tab)
rota.com.ng
ROTA homepage with architectural elevator imagery and the heading Engineering Movement
ROTA's redesigned homepage, captured in October 2026.

01 / THE BRIEF

A clear purpose.

Help visitors understand a wide range of building systems, reach the right product or service and send a useful enquiry, while preserving the value of existing website addresses.

02 / THE APPROACH

Design meets function.

Bold architectural imagery introduces the business, followed by service and product pages written around real customer questions. The content structure connects each page to a relevant quote journey, and redirects preserve legacy routes through the redesign.

03 / THE EXPERIENCE

Built around real tasks.

01

A readable service catalogue

Dedicated pages organise lifts, escalators and aluminium systems into clear product and service journeys.

02

Enquiries with context

Product and service choices can preselect a tailored quote form, so the visitor starts with the right context.

03

Continuity through redesign

English content, canonical pages, structured navigation, sitemaps and legacy redirects support the migration.

04 / WEB TECHNOLOGY

What makes it work.

Interface

  • HTML5
  • CSS3
  • JavaScript

Build & delivery

  • Node.js
  • Static page generation
  • Cloudflare Workers

Content

  • Markdown
  • JSON content model
  • Structured data / JSON-LD

05 / INTEGRATIONS

Connected where it counts.

Gmail API

Implemented

Server-side quote delivery with validated inputs and a fixed business recipient. Live delivery acceptance depends on the configured business account.

Cloudflare Turnstile

Implemented

Server-validated anti-abuse checks protect the quote submission flow.

NEXT PROJECT / MARKETPLACE

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